Air Jordan 4 Retro OG ‘White Cement’ 2025

The Original. The Legend. The One: Air Jordan 4 Retro OG 'White Cement' 2025

There are colorways, and then there are legends. The 'White Cement' is the Air Jordan 4 in its original, most essential form — the colorway that launched the shoe in 1989, that MJ wore on the court during the season the shoe was introduced, that established the visual identity of one of the greatest basketball shoes ever made. Every AJ4 that has come after owes its existence to this colorway. This is where it all began.

The white tumbled leather upper, fire red Jumpman and lace system, cool grey mesh netting panels, and cement grey elephant print overlays on the toe box and heel — these are not just design choices, they are the original design choices, the ones Tinker Hatfield made in 1989 that proved so right that Jordan Brand has been returning to them ever since. The OG designation on the 2025 retro signals a commitment to authenticity: this is the 'White Cement' as it was meant to be, with the original color ratios, the original materials, and the original details that made it legendary in the first place.

• White tumbled leather upper — the original AJ4 upper material in its most faithful 2025 execution
• Cement grey elephant print overlays on toe box and heel — the AJ4's most iconic design detail, OG authentic
• Fire red Jumpman branding and lace system — the original color accent that defined the 'White Cement' identity
• Cool grey mesh netting panels — the original AJ4 midfoot ventilation in its proper grey execution
• Visible Air unit in the heel — the innovation that changed basketball footwear, present in OG form
• OG-spec construction throughout — closest to the 1989 original ever produced in a modern retro
• Comes with original box — 2025 OG retro release

1989. 2025. Always the same answer. The Air Jordan 4 Retro OG 'White Cement' 2025 is the shoe that started everything — and in OG spec, it's the most faithful tribute to that beginning that Jordan Brand has ever produced. Some legends never need to be improved. They only need to be honored.